Yummy Meal Experience

An interactive packaging design for organic cereals for babies of age 6 months & above which gives a cosy feel, creates an emotional bond between the baby & the mother. Apart from highlighting the nutritional benefits of the cereal, the pack takes care of every mother’s concern about hygiene while dispensing cereal easily without contamination. The packaging is inspired by a cocoon which gives a safe and protective felling to product. The packaging narrates the story of cuchikoo baby’s character & a health food supplement. To make it very safe for babies the containers are made out of BPA free plastic. The product is being sold pan India through retail & online stores. Project Deliverables :
  • - Branding
  • - Structural design
  • - Label design
  • - Engineering
  • - Prototype development